Data Collection and Use
Greenacres Supply collects personal information so that we can supply commercial data about organizations to other organizations. Our purpose is to enable businesses to manage their financial risks, protect against fraud and dishonesty, know who they are doing business with, meet their compliance and regulatory obligations and better understand organizations, industries and markets.
We also collect personal information so that we can license and sell professional business contact information for marketing and data management purposes.
Greenacres Supply uses the information that we collect to operate our websites, offer customers a variety of business information products and services for use in making business credit, risk management, supplier, and marketing decisions, and to carry out transactions that you request or authorize. Greenacres Supply also licenses professional business contact information to authorized resellers and third party businesses for marketing and data management purposes.
We may use your professional business contact information to match it with other public and private sources in order to create anonymous segments of information (this is non-personally identifying information, such as demographic, behavioral and technical information, extracted from the underlying Data) for use by Greenacres Supply and/or third parties to target advertising messages to you on third party sites and services. Such segments do not reveal or contain your personal information. You may opt-out from certain targeting advertising by following the instructions in the section below entitled “What are your choices regarding Cookies”.
Greenacres Supply Hoovers maintains a separate professional contacts directory in which your company and individual business contact information may be listed. Hoover’s licenses business and professional contact information to authorized resellers and third party businesses for marketing purposes. Aggregated website visitor data may be used to determine usage patterns or interests of visitors to the website and users of our products, or for purposes related to technical support or security of the website, products and computer systems. Usage information, such as number of reports, types of reports and functions accessed by a particular UserID, may be tracked within the products. We do this to monitor authorized usage of the products, respond to questions from the user, for market research, and to improve the design and functionality of the products. We may also aggregate corporate or industry information accessed by all of our customers. We do this in order to appreciate the types of companies and industries for which our customers require information, which in turn improves the quality of the products. We do not correlate the accessed corporate or industry information to a specific user or to a particular organization.
Greenacres Supply shares information with third party service providers, such as credit card processors, auditors, attorneys, consultants, live help/chat providers and contractors, in order to support Greenacres Supply’s Internet websites and business operations. Greenacres Supply contractually requires that these recipients only use the information for the intended purpose of the disclosure and that they destroy or return the information when it is no longer needed. We may also disclose the information as required or appropriate in order to protect our website, business operations or legal rights, or in connection with a sale or merger involving Greenacres Supply assets or businesses.
From time to time, Greenacres Supply compiles online and offline transaction and registration information for internal analyses, such as market research, quality assurance, customer experience, and operational benchmarking initiatives. Greenacres Supply may use IP address information collected from customers for analytical purposes and in some of our products and services.
When necessary or appropriate, we may disclose information in response to a court order, subpoena, law enforcement proceeding, regulatory inquiry or when otherwise legally required. Also, be advised thatGreenacres Supply sometimes receives requests (e.g., court order, subpoena, law enforcement proceeding,) for personal information from public authorities to meet national security or law enforcement requirements. In responding to those requests Greenacres Supply’s response will be limited (a) to the extent necessary to meet national security, public interest, or law enforcement requirements or (b) by statute, government regulation or case law that creates conflicting obligations or explicit authorizations.
Greenacres Supply maintains commercially reasonable security measures to protect personal information against unauthorized access and disclosure and that are consistent with our business operations and generally accepted industry standards. These measures include the implementation of technical, physical and administrative security safeguards. Greenacres Supply requires employees to complete privacy and security training. Greenacres Supply also implements a third party service provider due diligence program to ensure that our vendors likewise employ adequate data collection, processing, transfer, management and security measures in carrying out their services on our behalf.
We do not necessarily control how you send us your personal information. Therefore, we cannot always ensure or warrant the security of any information that you transmit to us. You agree that you provide this information and engage in such transmissions at your own risk. Once we receive information from you, we will endeavor to maintain its security on our systems. Greenacres Supply has established policies and procedures for securely managing information and protecting Data against unauthorized access and we continually assess our data privacy, information management and data security practices. We do this in the following ways:
- Establishing policies and procedures for securely managing information and as may be further addressed in our contractual relationship with a customer;
- Limiting employee access to sensitive information;
- Protecting against unauthorized access to customer data by using data encryption, authentication and virus detection technology, as required;
- Requiring service providers with whom we do business to comply with relevant data privacy legal and regulatory requirements;
- Monitoring our websites through recognized online privacy and security organizations;
- Conducting background checks on employees and providing Data Privacy training to our team members;
- Continually assessing our data privacy, information management and data security practices.
Information given by users during registration to a Greenacres Supply seminar, newsletter, or support may be used by Greenacres Supply for internal purposes. This information is used to contact the user about the products, services, or support on our site for which they have inquired. In some cases we ask for products owned by the user so that we may provide better service and support.
Greenacres Supply requests necessary information from the user on our order form. When ordering, a user must provide billing and shipping information, and payment information (credit card number, expiration date, etc.). This information is used for invoicing purposes and to fulfill the customer’s order. If we have difficulty processing an order, we use this information to contact the customer.
Cookies are text files stored on the user’s hard disk containing information about the user. If a user’s browser is set to enable cookies, the user would not have to login a password more than once, making the browsing experience more efficient. Enabling cookies is not mandatory, however cookies can enable us to target the interests of our users to enhance the experience on our site.
Surveys & Giveaways
Greenacres Supply occasionally conducts surveys or product giveaways. Participation in these surveys or giveaways is always voluntary and the user therefore has a choice whether or not to disclose this information. Information requested may include contact information (such as name and shipping address), opinions, and products owned information.
Web Traffic Logs
We use IP addresses (not linked to specific personal information) to administer the site, track usage, and obtain site feedback.
Greenacres Supply takes every precaution to protect our web users’ information. When users submit sensitive information via the website, the information is protected both online and off-line. When our order form asks users to enter sensitive information (such as a credit card number), the information is encrypted and is protected with SSL. While on a secure page, such as our order form, the lock icon on the bottom of web browsers such as Microsoft Internet Explorer becomes locked, as opposed to un-locked, or open, when just browsing non sensitive pages.
Users/customers can unsubscribe from emails or opt-out of our database by emailing firstname.lastname@example.org and making the request.